Our fruit processing activity naturally places us at the heart of farm production
Our concern for the quality of the fruits and vegetables we source also extends to the quality and sustainability of their production.
It is, of course, obvious that without fruit, there is no fruit juice. We also noticed that our contributors had a number of issues on their farms and wondered how we could help them produce better and live better from their activity.
For nature to provide its very best, it needs a helping hand. We’ve been taught since we were children that for a tree to bear fruit, it must have flowers and that these in turn must be pollinated. The vectors of this natural phenomenon are primarily the wind and such pollinators as the bee, which is the best known.
We can’t really tame or control the wind but we do know that many species of pollinators are under threat and face serious health, chemical and other hazards that science has not yet identified.
In light of this, we decided to contribute to the preservation and re-establishment of these species by donating a portion of our sales to fund this endeavour.